An icon of internationalism: the globe on fortune covers, from 1933

The globe is a powerful symbol, and which can mean very different things in different eras. Fortune has often used the reason-perhaps, perhaps, for the magazine founded in 1929 by Henry Luce, a globalist before this term came in vogue. His famous essay of 1941 “The American Century” explained an idealistic vision of a world era dominated by a nation only freed from colonialism – flawing but ambitious in its democracy and rich with
The promise of a “more abundant life”, both materially and culturally. The vision of the world of Luce was reflected on dozens of our covers, as represented in this selection, organized by the creative director Fortune Josue Evilla. Since the 1933 line drawing of the goddess Fortuna, ifking with love with the globe at the Bauhaus Starkness of the World Trade Representation of Walter Allner in 1957 with the Rubik Cube metal globe on the cover of 2015 announcing our first change the world list, the human life of Luce is on the human level.









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