October 8, 2025

Bride humanity and technology: Brené Brown on the new challenge of leadership

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Hello from San Francisco. Today’s leaders are faced with a paradox: the incredible speed of change in the workplace, alongside a deep human need for connection, which requires courage and vulnerability.

It was in the center of New York Times The author of the successful author Brené Brown in Workday Rising 2025, the annual conference of users of the technology company. Brown explained that we can choose to be on “Team Technology” or “Team Human”, but “the future will belong to those of us who can ride the paradox of humanity and technology”. Both are necessary, she said.

Over the past two years, leaders have traveled an unprecedented uncertainty and complexity, managing this challenge each round, said Brown. The future of AI is a paradox itself, balancing innovation and regulations, speed and human involvement, even physics and philosophy, she said.

Our minds want to solve these problems quickly, so we’re having before solving the problem, said Brown. “If you can keep the conflict for a long time, something innovative and again will emerge,” she said.

In the AI ​​era, essential leadership skills do not consist in choosing between AI and humans, but rather how to unite both to stimulate growth. The organizations that choose the sides, said Brown, will not succeed. “Paradoxical thinking is enormous,” she said.

According to McKinsey, around 78% of corporate companies are currently deploying AI, some using it in production and others in tests or experimentation. During the opening address of the CEO of Workday, Carl Eschenbach, he said that 75% of workday customers use the capabilities of the working day. The company will continue to deliver innovation aligned with its values ​​”in a responsible, ethical, safe and thoughtful way, with human entry to the center,” he said.

Brown, research professor at the University of Houston, was appointed executive president of the Center for Daring Leadership at Betterup in 2024. She is currently working with organizations and CEOs worldwide to promote “courageous leaders”. His new book is “Strong Ground: the lessons of daring leadership, the tenacity of the paradox and the wisdom of the human spirit”. Brown’s 2010 Ted Talk, “the power of vulnerability”, remains one of the most visible of all time.

She told the public that the main organizations in the future require new forces, in particular paradoxical thinking, awareness of the situation, early thought, transparency and critical communication. “Say what you mean, mean what you say,” she advised.

Responsibility, which requires courage and vulnerability, is also essential to leadership, said Brown. She explained that vulnerability includes uncertainty, risk and emotional exposure.

“This is the difficult part-like probably everyone here, I was raised to believe that vulnerability is weakness,” she said. “There is no courage without vulnerability.”

Sheryl Estrada
sheryl.estrada@fortune.com

Classification

Srinivas PHATAK was promoted to the CFO of Unilever PLC, to count immediately. In February, the company announced that Srinivas, who was the financial director and the group controller at the time, would become an acting director. He was selected as finance manager after a complete search.

Jeff Alkhas was appointed financial director of Thayermahan, a maritime technology company. Alkhas joins Thayermahan with over 20 years of experience. Its most recent role was the financial director and the COO for Arbill Industries, a supplier of security solutions.

Severe

A global CFO survey by IQ-EQ explores how financial leaders in private markets are sailing today’s market volatility.

Three key trends identified include the outsourcing of non -essential functions; restructuring of conformity as a strategic function and in technology; And advance the adoption of AI from theory to practical application – although growing pain persists, according to the report.

More than half (56%) of CFO indicates that AI already improves efficiency, use cases covering the analysis of the performance of the fund, predictive analysis and automated reports. However, limited talents and incoherent data strategies remain important obstacles to the scale of AI initiatives.

Go further

The federal reserve should largely announce a drop in the interest rate of a quarter of a point today at its meeting, marking its first reduction this year. Although many analysts agree that the economic environment requires a reduction in rates, the rate of rate of federal funds currently from 4.25% to 4.5%, little think that the committee will go further than a single drop of 25 basic points, Fortune reported.

Heard

“We cannot be everywhere. I want us to be able to, but we put $ 600 billion to work over the next four years. And it is therefore an extraordinary commitment. ”

—Apple CEO Tim Cook said CNBCJim Cramer in an interview on Monday concerning the recent announcement by the technology of an investment of $ 600 billion to build factories across the United States
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