TikTok may soon leave the US, but Italic hopes to launch a gaming-focused app for iOS to help save money for creators. Tilted plans to launch its program on January 31st.

TikTok may be suspended in the US as early as January 19 due to concerns over its Chinese ownership, as it has not yet been available. removed from the Supreme Court. The Trump administration will decide its fate, or Beijing-based parent company ByteDance may choose to follow a federal order to force it to sell its stake in the program. TikTokers have been flocking to other platforms, moving to platforms like RedNote, but the Chinese government wants Americans to distance themselves from Chinese audiences and US TikTokers can only be banned there.

And so Tilted, a Web3 site, is throwing its hat into the ring as a replacement. It leans into a TV show that uses blockchain tech to help users earn money.

Lingfeng Innovation Fund led the round and the company was joined by Binance Labs.

Designed to prioritize monetization, Tilted combines ecommerce and social media tools, enabling creators to generate minimal revenue through affiliate marketing, advertising revenue, and direct sales. The platform’s simple interface and intuitive dashboard reflect what TikTok knows, making it a great option for creators and advertisers, the company said.

Tilted is said to be the love child of Twitch and TikTok, if only he had a child. But what makes Tilted different? It has a Web3 ecommerce interface that allows players to monetize their digital assets so they don’t have to sit idle collecting digital dust. They allow users to buy, sell and sell their game skins for fun and profit. Here is a show about the app.

The company was founded by leaders who have created a friendly social network. Apollo Green was a co-founder from WorldStar.com and Sarah Austin was a beta tester and developer at Twitch. John Brackens, director of network operations for Activision and CEO of NASDAQ-listed Esports Entertainment Network, is also a founder.

“Tilted’s lighting equipment is a dream for marketers,” said Austin, in a statement. “The ability to directly tie in marketing campaigns is changing the game. There’s a reason why Amazon invested $300 million in its sales and Twitch’s value has now reached $46 billion.”

The game market features skins from triple-A game publishers, including Web2 and Web3 games, endorsements from NBA Champion Ron Artest formerly known as Metta World Peace, and singer Akon.

The company has a partnership with Side Quest, game assets from Web3 games such as Engine of Fury, BR1, PlayZap, Binance Fan Token, Binance Labs, BNB chain and CoinMarketCap Labs.

Tilted is building with Sui blockchain to create the world’s first Liquidity pool for web2 digital assets, as part of Sui’s L2 RWA (and soon BNB Chain) with AI technology network and DePIN distribution network on 100 blockchain networks.

Tilted’s investors include Lingfeng Innovation Fund (LIF) and participation from well-known technology and gaming experts including VC firm AZA Ventures, Wise3 Ventures, Stakes Capital, and 336 key industry leaders including TikTok-ers who have reached over 55 million and X KOLs. like Ash Crypto.

Nicole Zhang of Lingfeng Innovation Fund (LIF) participated alongside angel investor Brian D Evans of BDE Ventures, tech investor Jett Tang, and former Product Head Sudarshan Kadam at The Walt Disney Company.

Tilted wants to save TikTok refugees from the US TikTok ban. It was built specifically for the gaming community to connect gamers of all kinds with other gamers to trade and sell their favorite items, collectibles, and skins.

“Tilted is the solution for TikTok refugees in the US. Tilted is reducing friction to create a more interactive relationship between players and their games using RWA technologies,” said Nicole Zhang, former head of Binance Labs and investor in Tilted by the new fund LIF, in his words. “Using Blockchain, meaningful experiences – which have never been easy to deliver, can be unlocked on Tilted to reward players with incentives.”

Tilt also considers the purchase and collection of RWA for all players, not just Web3 natives. Players will be able to transact with credit or debit cards in over 135 currencies, including top cryptocurrencies and stablecoins. Details and times for the new games will be revealed in the coming weeks. Pre-register and learn more at Tilted.xyz.

“Tilted is a place where players go to watch and buy. It’s great. I dig it,” said Metta World Peace, the NBA All-Star turned tech investor, in a statement.

Built on the Sui blockchain protocol, the blockchain that powers the game, Tilted’s goal is to become a stable and cost-effective Guarantee of Stake L2 solution with the permissionless system of the SUI chain, and BNB in ​​the near future. Tilted’s platform will build on Sui to achieve high revenue and low cost of ownership to provide an industry-first solution.

Tilted’s Gaming Loyalty Alliance Program will also help new game developers with influence on ongoing gaming, cash rewards, and incentives. The original game developers in the app also include more than 1 million daily users.

“Blockchain can democratize the ownership of game assets and bring economic power to players and streamers,” said Apollo Green, CEO and cofounder of Tilted, in a statement. “We are creating a competition for TikTok that increases the market of game products with a unique feature of the TikTok Shop. We want to provide 80,000 jobs to game creators and TikTok refugees if the US bans TikTok.”

Tilted is a graduate of Binance Labs MVB, a Key Builder, an incubator program in partnership with BNB Chain and CMC.

Tilted is named after the most important game from Fortnite. The founders met while playing Fortnite and love the original map that Epic Games recently brought back from the dead. It was when they did this that the founders named their company Tilted.

Tilted already has a popular Fortnite map and an active Discord community where the company donates $8,000 a month to Fortnite scrims. Previously, the company launched Tilted Cup and partnered with the developer of the popular game Fortnite. This map is now the top 10 map in Fornite with a population of 1.58 million players every day.

The app will be free to download and will have $8,000 a week in cash prizes for the winners of its esports tournaments, and will offer tickets to popular music shows. If users engage in in-game skins or in-game items, Tilted only takes a 2.5% cut.

Tilted said digital digital esports items can be created on Tilted’s Fortnite map or purchased exclusively on Tilted. The app is available in the Apple iPhone app store, and Tilted has been launched on Android soon.

Tilted said it is different from RedNote because Tilted offers a marketplace for players to buy and sell game skins and products for profit similar to the TikTok Shop user interface.

TikTok is leaving a huge hole in the market, as its impact on the US economy has been huge. According to a report by Oxford Economics, the platform contributed $24.2 billion to US GDP in 2023, supporting more than 224,000 jobs through its ecosystem of creatives, small businesses, and advertisers. The ban threatens to destroy the ecosystem, disrupting the lives of creators who rely on TikTok for revenue and leaving advertisers without an important way to reach their audience.

For creators like Mika Daime, Tilted’s evolution has changed. Daime, who runs a cosplay clothing business, said she earns about $12,000 a month through her sales on the TikTok platform. But now that he’s forced to make changes he’s not worried about his business, “Tilted’s live sales tools are a game changer,” he said. “It’s not just about engagement; it’s about money. And Tilted offers both. “

Tilted’s emphasis on monetization has attracted a growing group of developers who value financial independence, the company said. This is in line with trends in the creative economy, where platforms like TikTok and Instagram have long been criticized for failing to provide enough opportunities for revenue sharing.

The stakes are high. Due to the rising cost of household income, access to income is more difficult than ever. A recent poll shows that about 9% of Americans now make money through social media, affiliate marketing, advertising revenue, and selling products to make ends meet. This is especially evident in areas like Los Angeles, where developers have been hit hard by the economic crisis and natural disasters like fires.

To support the transition from TikTok, Tilted is developing a number of initiatives, including support for developers and advertising aimed at raising user awareness of the brand. The platform is also using its relationships with celebrities to promote its message.

“The economy of creators is at a crossroads,” Austin said. “Platforms like Tilted are not alternatives; they are the future.”