The Knowyourmax website has been launched to extend the positive aristocratic game campaign -

Aristocrat Gaming has confirmed the expansion of his positive game initiative Knowyourmax with the launch of a website dedicated to the resource.

Betsters will be able to access a range of players’ protection tools, self-assistance guides and additional content to ensure that their gaming experience is as safe as possible.

Knowyourmax.com Will also offer exclusive videos of aristocrat Beyond the Reels, which plunged deep into the game features and terminology, while it also hosts advice on personal limits, timer tools and anecdotes upsetting the myth.

Megan Tobin, regulated marketing manager for aristocratic games, said: “We are incredibly proud of the Know impact that your maximum has already done with players and customers, because a safer game is one of the fundamental values of aristocrat and at the heart of our global company.

She continued: “By launching this new site dedicated to players, we continue to bring the informed choice to the foreground of everyone’s game experience from the start.”

More than 126 million printing total engagement

The campaign has gone from a title slogan, “set a limit with your time and your budget”, to a wide range of tools to protect players and support.

Knowyourmax has since added several expressions of “maxisms” to support the initial approach line, as above, while the introductory campaign video has been seen more than four million times, with around 126 million total impressions of engagement, according to Aristocrat.

Knowyourmax.com Was introduced as part of the month of game education (RGEM) of the American Gaming Association, which takes place every September to promote the literacy of games and consumer education.

“Play Smart from the start” is the 2025 theme and perfectly corresponds to the ethics of Know Your Max.

Aristocrat, the designer of slot machine games, manufacturer and distributor, recently extended its collaboration with the NFL via its subsidiary of Madness Product to launch the machines with NFL Super Bowl for Social Casino.

Image credit: aristocratic game

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